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BeautyIQ Privacy Policy

Last updated: April 2026

Who We Are

BeautyIQ Technologies Ltd is an AI-powered beauty intelligence platform based in the United Kingdom.

What Data We Collect

When you use BeautyIQ we temporarily process the photo you upload. This photo is used solely to analyse your skin tone and recommend foundation products. We do not collect your name, email, or any personal details unless you voluntarily join our waitlist.

How We Use Your Photo

Your photo is sent securely to the Google Gemini Vision API for skin tone analysis. The photo is processed immediately and is not stored, saved, or retained by BeautyIQ or Google after analysis is complete.

Waitlist Data

If you join our waitlist we collect your name, email address, and country. This data is stored securely via Tally.so and is used only to notify you when BeautyIQ launches.

Your Rights

Under UK GDPR you have the right to access, correct, or delete any personal data we hold about you. Contact us at privacy@beautyiq.co.uk

Cookies

BeautyIQ uses localStorage only to store your Gemini API key on your own device. We do not use tracking cookies.

Age Requirement

BeautyIQ is intended for users aged 18 and over.

Contact

BeautyIQ Technologies Ltd
privacy@beautyiq.co.uk

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Access Restricted

BeautyIQ is designed for users aged 18 and over. We are unable to process your request.

BeautyIQ
BEAUTYIQ CORE SECURE ANALYTICS
INTELLIGENT BEAUTY. PERFECTLY YOU.
BeautyIQ

Stop guessing your
foundation shade.

Our AI analyses your skin and recommends your top 5 perfect matches across every brand โ€” not just one.

AI POWERED FIND YOUR PERFECT MATCH Skin analysis in seconds
INTELLIGENT BEAUTY SEE YOUR SKIN TONE Tone. Undertone. Saturation.
CURATED FOR YOU SHOP YOUR TOP 5 MATCHES Across premium beauty brands
AI Skin Analysis
#D4956A
HOW IT WORKS

AI that sees what you see.

Our AI analyses your exact skin colour, undertone, and saturation โ€” the same three things a professional makeup artist looks for. Most tools only check two.

โœ“ Skin Depth โœ“ Undertone โœ“ Saturation

Matched across 5 top brands

FENTY BEAUTY
MAC COSMETICS
L'OREAL PARIS
MAYBELLINE
NARS
500+ Shades Analysed
5 Top Brands
3 Dimensions
01

SCAN

Take a selfie or upload from your gallery for instant analysis

Face validation included โ†’
02

MATCH

AI detects your tone, undertone and saturation precisely

3 dimensions analysed โ†’
03

SHOP

Get direct links to buy matches from 5 professional beauty brands

5 brands ยท Real links โ†’
How does it work?
STEP 01 โ€” PERSONALISATION

Let's personalise your match.

Answer 3 quick questions for a more accurate foundation recommendation.

1. WHAT IS YOUR SKIN TYPE?

๐Ÿ’ง Oily Shiny, enlarged pores
๐ŸŒธ Dry Tight, flaky patches
โ˜ฏ๏ธ Combination Oily T-zone, dry cheeks
โœจ Normal Balanced, few issues

2. WHAT COVERAGE DO YOU PREFER?

๐ŸŒŸ Light Natural finish
โš–๏ธ Medium Covers most
๐Ÿ’Ž Full Complete coverage

3. WHAT FINISH DO YOU PREFER?

๐ŸŽญ Matte Shine-free
๐Ÿ’ซ Dewy Luminous glow
๐ŸŒฟ Natural Effortless
โœฆ Satin Balanced
STEP 01 โ€” UPLOAD PHOTO

Let's find your shade.

For the most accurate match, please use a clear front-facing photo taken in natural daylight without heavy makeup.

๐Ÿ“ธ For best results: Look directly at the camera, face forward, in natural lighting, without glasses or heavy makeup.
๐Ÿ“ธ

Tap to upload

or drag and drop your photo here

OPTIMAL CONDITIONS

โœ“ Natural daylight or bright indoor light
โœ“ Face camera directly with neutral expression
โœ“ Full face clearly visible
โœ“ Plain or light background
โœ“ No makeup or minimal makeup

AVOID THESE

โœ— No glasses or sunglasses
โœ— No caps, hats or head coverings
โœ— No heavy foundation or makeup
โœ— No filters or heavy photo editing
โœ— No dark or harsh lighting
Preview
FOREHEAD
โœ“
LEFT CHEEK
โœ“
RIGHT CHEEK
โœ“
JAWLINE
โœ“

Analysing Your Skin

Our AI is working its magic

Initialising analysis...
YOUR PERSONAL SKIN ANALYSIS

Your perfect matches.

Medium Warm
Golden Warm Undertone
โœ“ VERIFIED
๐Ÿ’Œ

Save Your Analysis

Enter your email to receive your perfect matches and analysis summary directly in your inbox.

๐Ÿ”’ No password required. We value your privacy.

Community Reviews

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BeautyIQ

Be First. Get Early Access.

BeautyIQ is launching soon. Join the waitlist and be the first to find your perfect match.

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